I was watching a TED Presentation with Jonathan Harris, an artist and computer scientist, about his passion for collecting stories. One of the projects that Jonathan shares during the presentation is We Feel Fine which he developed with Sep Kamvar.
We Feel Fine scans the worlds blogs to collect snippets of peoples feelings. The information is then rolled together and presented using visual cues that allow you to review and even search for feelings. It's a mesmerizing, amazing and frightening look into the emotions and experiences that people are sharing online.
Have a look when you get a chance and explore the snippets of stories that are being shared. The digital experience and tools available to individuals today have fueled the need for connection and sharing more than any other medium before this. To me, this is more proof that brands are not in control of the message or the medium any more.