There's been a huge buzz surrounding twitter and it's use as well as its evolution. I've set myself up on twitter and will be experimenting with it because of some comments that David Armano laid out on his blog.
David makes this comment about our overly addicted to online lives, "So, should you stop what your doing and jump on the bandwagon? NO. It's not for everyone. And I don't recommend it for people who are already trying to cut down on their Internet addictions. But, if you have a vested interest in this space, you should be following the movement and coming to your own conclusions. Personally, I think Twitter is a pretty powerful tool for anything evolving promotions and events. I've seen it in action first hand used this context and with the exception of some outages due to the surging popularity—it's pretty darn effective."
That's the interesting part of the experiment. I have a vested interest in this space, it's my passion and luckily for me, my job. I also like to study the conversation and the tools that are used as it evolves. It raises several questions in how we engage one another as well as how companies, marketers and story tellers engage their audience.
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